Skip to main content

Passport to Italy Giveaway Special Rules


February 14, 2025 | Promotions


OFFICIAL RULES

NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING.

  1. PROGRAM ELIGIBILITY: The Hy-Vee Perks® Rewards Program (the “Program”) is open only to individuals who are legal residents of the following states: Illinois, Iowa, Kansas, Minnesota, Missouri, Nebraska, South Dakota and Wisconsin. Entrants must be at least fourteen (14) years old at the time of entry. Winners under the age of eighteen (18) must have a parent or legal guardian claim their Prize. Employees of Hy-Vee, Inc. (“Hy-Vee”) and its parent and/or affiliate companies, as well as the immediate family (spouse, parents, siblings and children) and household members of each such employee, are not eligible to enter and win prize packages with a value in excess of $20.00. For Prizes over $99.00, there may be only one Prize Winner per household every 30 days. If it is determined that the Prize Winner has won a Prize over $99.00 within 30 days, the Prize will be forfeited. The Program is subject to all applicable federal, state, and local laws and regulations and is void where prohibited. Participation constitutes an Entrant’s full and unconditional agreement to these Official Rules and Sponsor’s decisions, which are final and binding in all matters related to the Program. Winning a Prize is contingent upon fulfilling all requirements set forth herein.
  2. SPONSOR: Hy-Vee, Inc., 5820 Westown Parkway, West Des Moines, Iowa 50266-8223.
  3. PROGRAM PERIOD: The Program begins on January 1, 2025 at 12:00 a.m. Central Daylight Time (“CDT”) and ends on December 31, 2025 at 11:59 p.m. CDT (the "Program Period").
  4. TO ENTER:
    • Purchase Method: To enter the Program, you must sign-up for a free Hy-Vee Perks® customer loyalty card (“Program Loyalty Card”). By presenting your Program Loyalty Card at the time of each in-store or online purchase that you make during the Program Period, you will be entered into the Perks® Rewards Program, automatically entered into the Program, and eligible to win a Prize through random drawings (each an “Entry”). At certain times throughout the Program Period, you will be entered to win specific Prizes through random drawings by purchasing i) specific products, ii) specific brands, iii) a specific number of a specific product or brand, iv) products equal to or greater than a specific dollar amount, or v) a specific dollar amount of a specific product or brand. There is no limit on the number of Purchase Method Entry/Entries per person during the Program Period.
    • Mail-In Entry: To enter the Program without signing up for a Program Loyalty Card and making a purchase, hand-print “ATTN – Hy-Vee Perks® Rewards Program – Entry” along with your name, address, city, state, zip code, telephone number, and email address (if applicable) on a 3” x 5” card and mail it to: ATTN – Hy-Vee Perks® Rewards Program – Entry, 5820 Westown Parkway, West Des Moines, Iowa 50266-8223 (each an “Entry”). There is a limit of one (1) Mail-In Entry per day during the Program Period.
  5. RANDOM DRAWINGS: Prize Winners will be selected during a series of random drawings throughout the Program Period from among all eligible Entries received by Sponsor, whose decisions are final and binding in all matters relating to this Program. At certain times throughout the Program Period, Prize Winners may be selected from among all eligible Entries received by Sponsor in a selected geographical area. Sponsor will conduct random drawings not less than one (1) time per month and not more than five-hundred (500) times per month throughout the Program Period with the first drawing to occur in January 2025. Each month, Sponsor will select Prize Winners through random drawings of all eligible Entries obtained subsequent to the previous drawing. The Prize Winners will be notified of his/her selection by telephone, e-mail, mail service, or by presenting his/her Program Loyalty Card at a Hy-Vee Food Store within seven (7) days of selection as a Prize Winner and shall be required to accept the Prize within seven (7) days of notification or said Prize shall be deemed refused. Mail-in Prize Winners will be notified using the personal information they provided at the time of Entry. Odds of winning depend on the total number of eligible Entries received during the Program Period.
  6. PRIZES AND APPROXIMATE RETAIL VALUES: Each Prize available throughout the Program Period will range in approximate retail value from $1.00 to $5,000. All federal, state, and local tax liabilities are the sole responsibility of the Prize Winner. The Prize Winner may be required to complete and return an Affidavit of Eligibility and Publicity/Liability release form and an IRS W-9 form (i.e., Request for Taxpayer Identification Number and Certification). Any prize not accepted by the prize winner within seven (7) days of notification will be deemed refused. Prizes are non-transferable and no substitution will be made except as provided herein at the Sponsor’s sole discretion.
  7. RELEASE / INDEMNIFICATION: By participating in the Program, Entrant (or Entrant’s parent or legal guardian, if Entrant is a minor) agrees to release, discharge, indemnify and hold harmless Sponsor and each of its respective affiliates, subsidiaries, parent corporations, and its officers, directors, employees, representatives and agents (collectively, the “Released Parties”) from and against any claims made by Entrant (or Entrant’s parent or legal guardian, if Entrant is a minor) or any other third parties related in any way to the operation of the Program, as well as any other claims, damages or liability due to any injuries, damages or losses (whether alleged, threatened, or actual) to any person (including death) or property of any kind resulting in whole or in part, directly or indirectly, from acceptance, possession, misuse or use of any Prize or participation in any Program-related activity or participation in the Program.
  8. PUBLICITY: Except where prohibited, participation in the Program constitutes the consent of each Entrant (or Entrant’s parent or legal guardian, if entrant is a minor) to Sponsor’s and its agents’ use of Entrant’s name age, photograph, voice, likeness and/or image, and hometown address for promotional purposes in any media, worldwide, without further payment or consideration.
  9. GENERAL CONDITIONS: Sponsor reserves the right to cancel, suspend and/or modify the Program, or any part of it, if any fraud, technical failures, human error or any other factor impairs the integrity or proper functioning of the Program, as determined by Sponsor in its sole discretion. Sponsor reserves the right, in its sole discretion, to disqualify any individual it finds to be tampering with the Entry process or the operation of the Program or to be acting in violation of the Official Rules of this or any other promotion or in an unsportsmanlike or disruptive manner. Any attempt by any person to deliberately undermine the legitimate operation of the Program may be a violation of criminal and civil law, and, should such an attempt be made, Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law. Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision.
  10. LIMITATIONS OF LIABILITY: The Released Parties are not responsible for any problems that may arise, including but not limited to: (a) Entries that are late, lost, illegible, mechanically reproduced, contain false information, damaged, misdirected, mutilated, garbled or incomplete, altered or otherwise irregular, that have been submitted using robotic, programmed, script or any other automated means, or illicit means, or do not conform with or satisfy any or all of the conditions set out in the Official Rules, as determined by Sponsor in its sole and absolute discretion; (b) postal delays, strikes or failures; (c) communications failed, jumbled, scrambled, delayed, or misdirected computer, telephone or cable transmissions or hardware or software malfunctions, failures or difficulties; (d) for any other errors of any kind, omissions, incorrect or inaccurate information relating to or in connection with the any Program-related materials or the Program, whether human, mechanical, clerical, electronic, or technical in nature; (e) the incorrect or inaccurate capture of information, or the failure to capture any information in connection with the Program; or (f) any injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from Entrant’s participation in the Program or receipt or use or misuse of any Prize. If the Program, or any part of it, is discontinued for any reason, Sponsor, in its sole discretion, may elect to choose a Prize Winner by judging all eligible Entries received up to the date of discontinuance for the prize offered herein.
  11. GOVERNING LAW/DISPUTES: This Program is governed by the laws of the United States and the State of Iowa. As a condition of participating in this Program, each Entrant (or Entrant’s parent or legal guardian, if Entrant is a minor) agrees, to the extent permitted by law, that any and all disputes which cannot be resolved between the parties, and causes of action arising out of or in connection with this Program, will be resolved individually, without resort to any form of class action, exclusively before a court located in the State of Iowa. FURTHER, IN ANY DISPUTE, UNDER NO CIRCUMSTANCES WILL YOU BE PERMITTED TO OBTAIN AWARDS FOR, AND YOU HEREBY WAIVE ALL RIGHTS TO CLAIM, PUNITIVE, INCIDENTAL OR CONSEQUENTIAL DAMAGES, INCLUDING ATTORNEYS’ FEES, OTHER THAN YOUR ACTUAL OUT-OF-POCKET EXPENSES (E.G. COSTS ASSOCIATED WITH ENTERING). YOU FURTHER WAIVE ALL RIGHTS TO HAVE DAMAGES MULTIPLIED OR INCREASED.
  12. ENTRANT’S PERSONAL INFORMATION: Information collected from all Entrants is subject to Sponsor’s Privacy Policy. To view Sponsor’s Privacy Policy, visit http://www.hy-vee.com/company/policy/privacy.aspx.
  13. OFFICIAL RULES REQUESTS/NOTIFICATION OF WINNER: To receive a copy of these Official Rules (available after January 1, 2025) or to learn the Program Winners (available after December 31, 2025), send a self-addressed, stamped envelope to: ATTN – Hy-Vee Perks® Rewards Program – OFFICIAL RULES or –WINNERS (please specify), 5820 Westown Parkway, West Des Moines, Iowa 50266-8223. All requests for official winners List must be received by December 31, 2025.

THIS PROGRAM IS VOID WHERE PROHIBITED OR RESTRICTED BY LAW.

©2025 Hy-Vee, Inc. All rights reserved.

Rev. 01/01/2025

SPECIAL RULES

Hy-Vee Passport to Italy Giveaway Sweepstakes: The Special Rules set forth below apply to the “Hy-Vee Passport to Italy Giveaway Sweepstakes” within the Program and control over any conflicting or less specific rules included in the Official Rules of the Program.

  • The “Hy-Vee Passport to Italy Giveaway Sweepstakes” is open only to legal residents of Illinois, Iowa, Kansas, Minnesota, Missouri, Nebraska, South Dakota and Wisconsin, who are at least eighteen (18) years old at the time of entry (19 in Nebraska).
  • The “Hy-Vee Passport to Italy Giveaway Sweepstakes” begins on February 17, 2025 at 12:00 a.m. Central Time (“CT”) and ends on March 16, 2025 at 11:59 p.m. CT (the "Sweepstakes Period").
  • TO ENTER:
    • Purchase Method: By presenting your Program Loyalty Card at the time of each purchase of an authentic Italian product identified in Exhibit A (“Eligible Product”) that you make during the Sweepstakes Period, you will be entered into the Sweepstakes. Entrants will receive one entry per Eligible Product purchased (each an “Entry”). There is no limit on the number of Purchase Method Entry/Entries per person during the Sweepstakes.
    • Mail-In Entry: To enter the Sweepstakes without making an Eligible Product purchase, hand-print “ATTN – Hy-Vee Perks® Rewards Program, Passport to Italy Giveaway– Entry” along with your name, address, city, state, zip code, telephone number, and email address (if applicable) on a 3” x 5” card and mail it to: ATTN – Hy-Vee Perks® Rewards Program, Passport to Italy Giveaway – Entry, 5820 Westown Parkway, West Des Moines, Iowa 50266-8223 (each an “Entry”). There is a limit of one (1) Mail-In Entry per day during the Sweepstakes Period. All Mail-In entries must be postmarked by March 11, 2025 and received by March 16, 2025 to be considered.
  • Prize Winners will be selected by random drawings held on or about March 24, 2025.
  • Two hundred (200) Prize Winners will be chosen. Each Prize Winner will win a $250.00 Hy-Vee gift card. Total approximate retail value of all prizes: $50,000.00.
  • For questions regarding these Special Rules, send a self-addressed, stamped envelope to: ATTN – Hy-Vee Perks® Rewards Program, Passport to Italy Giveaway Sweepstakes Special Rules, 5820 Westown Parkway, West Des Moines, Iowa 50266-8223 or send an email with the subject line: ATTN – Hy-Vee Perks® Rewards Program, Passport to Italy Giveaway Sweepstakes Special Rules to customercare@hy-vee.com.

Exhibit A - Eligible Products

Description Size Unit UPC (DMA)
Gvita Fusilli Whole Wheat Pasta 16 OZ 7545000040
Gvita Basil Pasta Sauce 17.50 OZ 7545023151
Gvita Arrabbiata Pasta Sauce 17.50 OZ 7545023152
Gvita Mediterranean Sauce 26.50 OZ 7545013374
Gvita Truffle Pasta Sauce 17.50 OZ 7545023153
Gvita Alfredo Sauce 12.50 OZ 7545013375
Gvita Organic Spaghetti 16 OZ 7545000007
Gvita Organic Orzo Pasta 16 OZ 7545000010
Gvita Organic Rigatoni Pasta 16 OZ 7545000013
Gvita Organic Farfalle Pasta 16 OZ 7545000034
Gvita Penne Rigatte Organic 16 OZ 7545000036
Gvita WW Penne Rigate Pasta Organic 16 OZ 7545000037
Gvita Conchiglie Pasta Organic 16 OZ 7545000038
Gvita Fusilli Pasta Organic 16 OZ 7545000039
GVITA CAPERS 3 OZ 7545014605
Gvita Vodka Pasta Sauce 17.50 OZ 7545023154
Gvita Mixed Olives 6 OZ 7545014604
Gvita 00 FLOUR 2.20 LB 7545017662
Gvita Pizza Sauce 12.50 OZ 7545014601
Gvita Olive Oil Garlic 8.50 FL 7545004826
GVITA SICILIAN EVOO 16.90 OZ 7545017658
GVITA RIGATONI 16 OZ 7545022044
GVITA LONG SPAGHETTI 16 OZ 7545022048
Gvita Olive Oil Basil 8.50 FL 7545004824
Gvita Balsamic Glaze 8.50 FL 7545012669
Gvita Red Wine Vinegar 16.90 FL 7545003756
Gvita Balsamic Vinegar 16.90 FL 7545003755
Gvita White Wine Vinegar 16.90 FL 7545003757
Gvita Extra Light Olive Oil 16.90 FL 7545004839
Gvita Balsamic Vinegar Spray 8.50 FL 7545014004
Gvita Pure Olive Oil 16.90 FL 7545004819
Gvita Pesto Genovese 6.50 OZ 7545022095
Gvita Extra Virgin Olive Oil Spray 5 OZ 7545009007
Gvita Potato Gnocchi Plain 16 OZ 7545012648
Gvita Potato Basil Gnocchi 16 OZ 7545012649
Gvita Sundried Tomato Potato Gnocchi 16 OZ 7545012650
GVITA SABINA EVOO 16.90 OZ 7545017659
GVITA TUSCAN EVOO 16.90 OZ 7545017660
Gvita Tomato Basil Sauce 26.50 OZ 7545013372
GVITA FOUR CHEESE RISOTTO 5.60 OZ 07545042163
Gvita Tomatoes Can 14 OZ 7545013376
Gvita Lasagna 16 OZ 7545009173
GVITA BLOOD ORANGE SODA 25.40 OZ 07545013143
GVITA ITALIAN BREAD CRUMBS 13.40 OZ 07545027578
Gvita Fusilli Tricolore 16 OZ 7545009174
Gvita Tagliatelle 16 OZ 7545009175
GVITA CALABRIAN PEPPER SAUCE 5 OZ 07545028235
GVITA ROASTED GARLIC SAUCE 17.50 OZ 07545024789
GVITA TRIO 10.10 FL 07545024792
Gvita Whole Tomatoes Can 14 OZ 7545013707
Gvita Whole Tomato San Marzano 28 OZ 7545013708
GVITA PACCHERI RIGATI 16 OZ 7545022045
GVITA SUNDRIED TOM BRUSCHETTA 6.40 OZ 07545028335
GVITA TOMATO PASSATA 26.45 OZ 7545017661
Gvita Mushroom Pasta Sauce 17.50 OZ 7545023155
GVITA BELL PEPPER BRUSCHETTA 6.40 OZ 07545028337
Gvita Bella Di Cerignola Olive 6 OZ 7545014602
GVITA ARTICHOKE BRUSCHETTA 6.40 OZ 07545028338
GVITA PESTO TUBE 2.80 OZ 07545045104
GVITA AGED BALSAMIC VIN 8.50 OZ 7545017663
Gvita Castelvetrano Olives 6 OZ 7545014603
GVITA HOLLANDAISE SAUCE 8.05 OZ 07545042169
GVITA CONCHIGLIONI 16 OZ 7545022046
GVITA PINK LEMONADE SODA 25.40 OZ 07545013144
Gvita Vodka Sauce 26.50 OZ 7545013373
Gvita Vodka Sauce 26.50 OZ 7545013373
GVITA HALLOWEEN PASTA 8.80 OZ 07545033365
GVITA MANGO PASSIONFRT SORBET 16 OZ 07545025189
Gvita Extra Virgin Olive Oil 17 FL 7545009005
GVITA ORG ORG WHOLE WHEAT SPAG 16 OZ 7545000009
GVITA MUSHROOM RISOTTO 5.60 OZ 07545042167
GVITA LEMON SODA 25.40 OZ 07545013145
Gvita Mediterranean Pasta Sau 17.50 OZ 7545023156
Gvita Sweet Pepper Sauce 17.50 OZ 7545023157
GVITA SPRING & SUMMER PASTA 8.80 OZ 07545033366
GVITA CHOPPED GARLIC 3 OZ 07545026246
GVITA CAVATELLI 16 OZ 7545022047
GVITA ALFREDO GARLIC SAUCE 12.50 OZ 07545027705
GVITA CHEESE TORTELLINI 8.80 OZ 07545027887
GVITA HAZELNUT WAFER COOKIES 8.80 OZ 07545027890
GVITA ALFREDO FOUR CHEESE 12.50 OZ 07545027889
GVITA ORG ORGANIC FETTUCCINE 12 OZ 07545024235
GVITA ORG ORGANIC ELBOW 12 OZ 07545024234
GVITA VANILLA WAFER COOKIE 8.80 OZ 07545027891
GVITA COCOA WAFER COOKIES 8.80 OZ 07545027892
GVITA PEPPERMINT GELATO 16 OZ 7545023443
GVITA NAT NAPLES CRUST 4 CHEES 15.20 OZ 7545023330
Gvita Fettuccine Alfredo 16 OZ 7545017668
GVITA NAT SPINACH & GOAT CHEES 16.20 OZ 7545023331
Gvita Linguine W/ Pesto & Cher 16 OZ 7545017670
Gvita Penne W/ Marinara 16 OZ 7545017669
GVITA ROMEO & JULIET 8.50 OZ 07545024793
Gvita Ricotta & Spinach Raviol 16 OZ 7545017671
Gvita Girasoli Tmto Mozz Basl 9 OZ 7545008872
GVITA NAT GRILLED VEGETABLE PI 15.70 OZ 7545023332
GVITA NAT MARGHERITA PIZZA 15.50 OZ 7545023329
GVITA EVOO CROSTINI 3.50 OZ 07545023198
GVITA DOP BASIL PESTO 6.50 OZ 07545024730
GVITA SUN DRIED TOMATO PASTE 6.50 OZ 07545024731
GVITA EVOO TIN 25 FL 07545024732
GVITA SPINACH RCOTA TORTELLINI 8.80 OZ 07545027888
GVITA TOMATO BASIL FUSILI BOWL 14.29 OZ 07545028236
GVITA ALFREDO MACARONI BOWL 14.29 OZ 07545028237
GVITA ARTICHOKES 11.64 OZ 07545026245
GVITA SUNDRIED TOMATOES 3 OZ 07545041210
GVITA ROASTED PEPPERS 11.64 OZ 07545026248
GVITA TOMATO PASTE TUBE 4.90 OZ 07545027461
GVITA WINTER PASTA 8.80 OZ 07545033364
GVITA ROASTED GARLIC RISOTTO 5.60 OZ 07545042161
GVITA SPICY MARINARA SAUCE 20 OZ 07545028112
GVITA NAPOLETANA SAUCE 20 OZ 07545028113
GVITA PARMIGIANO REGGIANO 20 OZ 07545028115
GVITA SPAGHETTI 16 OZ 07545000007
GVITA WHOLE WHEAT SPAGHETTI 16 OZ 07545000009