Skip to main content

New, State-of-the-Art Hy-Vee Store Opens Today in Janesville

Oregon Hy-Vee store also opens today

February 7, 2023 | News & Press Releases

Hy-Vee, Inc. announces the opening of two new stores in Wisconsin expanding its footprint in the state to eight stores. The Janesville store is a totally reimagined grocery store with a new layout, the sixth of its kind for the retailer’s eight-state footprint. This morning, Hy-Vee also opened its store in Oregon, which is the former Bill’s Food Center.

The more than 97,000-square-foot store in Janesville will offer a new dining experience for customers with a large, open Food Hall dining area for fast-casual dining, which includes Hy-Vee’s expanded breakfast menu; a pub with full-service bar including 32 taps and outdoor patio; Mealtime offerings; Mia Italian; HyChi and Hibachi; Nori Sushi; Market Grille; Long Island Deli; and a Wahlburgers at Hy-Vee. 

The store also offers amenities that the company has become known for, such as a full-service bakery featuring artisan and specialty breads, patisserie, cakes and a cake decorator station, a full-service delicatessen including shaved meats and cheeses, specialty cheese and charcuterie, a full-service meat counter including a chef’s station, a dry-aged steaks case, Chophouse and packaged meats; a full-service seafood counter with sustainable seafood options, an expanded HealthMarket department featuring a larger selection of vitamins and sports nutrition options, a large fresh produce area, an in-store Starbucks, expanded floral and gift shop departments and a pharmacy with a drive-up window.

Additional in-store offerings include Joe Fresh clothing, a Pair Eyewear kiosk, DSW footwear, a beauty department, and an expanded Candy Shoppe department with premium, novelty and nostalgic selections. This location also has a large Hy-Vee Wine and Spirits department featuring a walk-in beer cooler and a climate-controlled wine room.

The Janesville Hy-Vee includes all-digital shelf labels that display product information and pricing and has more than 50 TVs that feature Hy-Vee products, promotions and services. Digital kiosks are also available for customers to order cakes and fresh prepared foods, as well as access offerings via Hy-Vee Financial Services. The store will feature new mobile payment technology with Hy-Vee Scan & Go, as well as self-checkout options available for a faster, more convenient shopping experience.

Other amenities include Hy-Vee Aisles Online pickup and delivery, mother’s room, dry cleaning and postal services.

The store will be open 6 a.m. to 11 p.m. daily and will carry about 120,000 items, including more than 6,000 specialty items, more than 8,000 HealthMarket items and more than 3,500 fresh produce items (including 120 organic items).

Hy-Vee has invested more than $27 million in the community to build, furnish and stock the grocery store. The new Janesville Hy-Vee creates more than 631 local jobs, including 146 full-time positions.

The Oregon Hy-Vee store, formerly Bill’s Food Center, also opened today in Oregon, Wisconsin. The Oregon Hy-Vee store is open 7 a.m. to 9 p.m. daily and features a large Hy-Vee Wine and Spirits department, a specialty cheese department and prepackaged charcuterie, an expanded health and beauty department, and a large greeting card section. Additional in-store offerings include Mealtime To Go offerings, natural, organic and gluten-free items, and Hy-Vee Aisles Online grocery services.

Hy-Vee employees have access to some of the best employee benefits in the industry, including an everyday 10% employee discount on groceries, employee appreciation bonuses, holiday pay, free Hy-Vee Plus premium membership, a tuition assistance program for employees and family members, and employer-sponsored insurance for both full- and part-time employees. To learn more about career opportunities at Hy-Vee, visit


Hy-Vee, Inc. is an employee-owned corporation operating more than 285 retail stores across eight Midwestern states with sales of more than $13 billion annually. The supermarket chain is synonymous with quality, variety, convenience, healthy lifestyles, culinary expertise and superior customer service. Hy-Vee ranks in the Top 5 Most Trusted Brands and has been named one of America’s Top 3 favorite grocery stores. The company’s more than 80,000 employees provide “A Helpful Smile in Every Aisle” to customers every day. For additional information, visit