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Hy-Vee Partners with Hormel Foods and First Responders to Give Away 2,650 Hams

December 12, 2019 | News & Press Releases

WEST DES MOINES, Iowa (Dec. 12, 2019) – Hy-Vee, Inc., in partnership with Hormel Foods and first responders, announced details for its 2019 Hams for the Holidays campaign. The 3rd Annual Hams for the Holidays initiative will visit 10 cities across the Midwest this year. From Dec. 16-20, Hy-Vee employees and first responders will hand out 2,650 Hormel Cure 81® hams to families in need throughout the company’s eight-state region.

“We are fortunate to have great customers and partners who share Hy-Vee’s passion for giving back to the community,” said Tina Potthoff, senior vice president of communications for Hy-Vee. “Since 2017, Hams for the Holidays has been an incredible way for us to help our neighbors in need. We are excited to continue our efforts this year to reach families in the areas we serve.”

Hy-Vee’s Hams for the Holidays donations come from the Hormel® Cure 81® Hams for Hunger® program that was founded in 1989. The program involves a partnership between Hormel Foods and grocery retailers across the country. Throughout the years, more than $14 million in hams have been donated, feeding tens of thousands of families.

“Hormel Foods is proud to partner with Hy-Vee to support hunger-relief efforts in the communities served by the company’s stores,” said Megan Elliott, senior brand manager, meat products marketing, Hormel Foods. “The Hormel® Cure 81® Hams for Hunger® program highlights our long-standing relationship with Hy-Vee, and we are honored to work together and make such a substantial contribution for those in need.”

Between Monday, Dec. 16, and Friday, Dec. 20, Hy-Vee employees and first responders will hand out free hams to those in need at the following locations. The events will last for one hour or until all hams are distributed, whichever occurs first.

Dates Event Location
Monday, Dec. 16
5 p.m. start time
Mississippi Valley Fairgrounds
2815 Locust St.
Davenport, Iowa
Tuesday, Dec. 17
4 p.m. start time
KCPD East Precinct
2640 Prospect Ave.
Kansas City, Missouri
Tuesday, Dec. 17
5 p.m. start time
Goodman Park Pool
325 W. Olin Ave.
Madison, Wisconsin
Tuesday, Dec. 17
5 p.m. start time
Vermillion Hy-Vee
525 W. Cherry St.
Vermillion, South Dakota
Wednesday, Dec. 18
5 p.m. start time
Northwest Omaha P.D.
10245 Wiesman Dr.
Omaha, Nebraska
Wednesday, Dec. 18
5 p.m. start time
National Guard Armory
1715 Marion Road, S.E.
Rochester, Minnesota
Thursday, Dec. 19
5 p.m. start time
Evelyn K. Davis Park
1400 Forest Ave.
Des Moines, Iowa
Thursday, Dec. 19
5 p.m. start time
Public Safety Building
150 S. Broad St.
Galesburg, Illinois
(side parking lot facing S. Cedar St.)
Friday, Dec.20
5 p.m. start time
Hospitality House
1220 Logan Ave., N.
Minneapolis, Minnesota
Friday, Dec.20
5 p.m. start time
Douglas County Fairgrounds
2120 Harper St.
Lawrence, Kansas


About Hy-Vee, Inc.

Hy-Vee, Inc. is an employee-owned corporation operating more than 265 retail stores across eight Midwestern states with sales of $10 billion annually. The supermarket chain is synonymous with quality, variety, convenience, healthy lifestyles, culinary expertise and superior customer service. Hy-Vee ranks in the Top 10 Most Trusted Brands and has been named one of America’s Top 5 favorite grocery stores. The company’s more than 85,000 employees provide “A Helpful Smile in Every Aisle” to customers every day. For additional information, visit


Hormel Foods Corporation, based in Austin, Minn., is a global branded food company with over $9 billion in annual revenues across 75 countries worldwide. Its brands include SKIPPY®, SPAM®, Hormel® Natural Choice®, Applegate®, Justin's®, Columbus®, Wholly®Guacamole, Hormel® Black Label® and more than 30 other beloved brands. The company is a member of the S&P 500 Index and the S&P 500 Dividend Aristocrats, was named one of "The 100 Best Corporate Citizens" by Corporate Responsibility Magazine for the 11th year in a row, and has received numerous other awards and accolades for its corporate responsibility and community service efforts. In 2016, the company celebrated its 125th anniversary and announced its new vision for the future – Inspired People. Inspired Food.™ – focusing on its legacy of innovation. For more information, visit and